Category: Latin America Leadership

Francisco Carvalho

CEO, Latin America

Francisco Carvalho is CEO of Burson-Marsteller Latin America, responsible for the agency’s 13 offices located across 10 countries – Latin America’s largest, wholly owned public relations/public affairs firm. He has had a thriving career in corporate communication with

Carolina Palacios

Regional Business Development Leader; Market Leader, Peru

Carolina is currently the Regional Business Development Leader; Market Leader of Burson-Marsteller Peru where she supervises a team of 15 consultants and is responsible for supporting clients from different industries: financial services, healthcare, consumer,

Irene De Sousa

CFO, Latin America

Irene De Sousa is the Latin America Regional CFO for Burson-Marsteller. She is responsible for the financial management of ten B-M offices in the Latin America region and works with the regional finance team to ensure sustainable profitable growth. Irene

Cely Carmo

Lead Digital Media Strategist, Latin America

Cely Carmo Giraldes is the Lead Digital Strategist for Latin America. She has a degree in journalism from the University of São Paulo and more than 12 years of experience in digital communication. She specializes

Guido Gaona

Market Leader, Argentina

Guido Gaona is the Market Leader for Burson-Marsteller Argentina. He is responsible for the agency’s operations, client service and business development in the country. Guido has nearly 20 years of experience in the Corporate Communications field, providing counsel to

Patrícia Avila

Market Leader, Brazil

Patrícia is the CEO of Burson-Marsteller Brazil. She has 30 years of experience in integrated communications and has worked at consulting firms including McKinsey & Company, Booz & Co. and Promon. Prior to joining Burson-Marsteller, she led corporate

Alberto Diaz

Regional Client Relationship Leader; Market Leader, Chile

With more than 18 years of experience in strategic communications counseling, Alberto C. Diaz is the Market Leader for Burson-Marsteller Chile since October 2016. Previously, he was a Senior Director at Burson-Marsteller Mexico, leading

Héctor Fabio Cardona

Market Leader, Colombia

Héctor Fabio Cardona leads Burson-Marsteller’s operations in Colombia, bringing more than 30 years of experience in strategic communication and public affairs to his position. He is a former journalist and expert in public relations and crisis management. Héctor started his