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Our Thinking

Fourth Annual Burson-Marsteller Super Bowl Survey

Our Thinking

Fourth Annual Burson-Marsteller Super Bowl Survey

The findings described here are based on a survey conducted by Penn Schoen Berland (PSB) in partnership with Burson-Marsteller and Fan Experience from January 18th-21st, 2017. The survey was conducted online among a national sample of N=1000 people who plan to watch the Super Bowl this year and who watched the Super Bowl last year.

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