Corporate and Financial Communications Creating Enduring Reputations Through Evidenced-Based Communications The foundation of Burson-Marsteller’s global leadership in public relations is based on our preeminence in strategic corporate and financial communications. Our highly experienced corporate communications specialists, operating seamlessly from every major business center in the world, serve as trusted advisors to many of the world’s leading multinational corporations, public and private companies, financial and professional service firms, investment management firms, private equity funds, hedge funds and high-profile business and public figures. We provide clients with expert counsel and support on a wide range of complex communications challenges, including: • Corporate Repositioning • Reputation Management • Transaction Communications • Thought Leadership Development • High-Profile Litigation • Crisis Communications • Long-Term Corporate Reputation-Building Efforts. Burson-Marsteller also serves as an advisor to our clients in special situations such as leadership transitions, corporate restructuring and proxy contests. Senior Leadership Burson-Marsteller’s team of senior corporate and financial communications advisors provides clients with specialized knowledge, experience and skills across major industry, corporate and business functions to provide clients with both the global and local perspectives required to achieve communications success. Our experience is informed by our senior advisors’ deep and varied backgrounds in corporate management, social/digital media, speechwriting, investment banking, law, accounting, securities regulation, journalism, organizational development and integrated marketing. Communications Excellence Burson-Marsteller’s corporate and financial capabilities are focused on five key areas: corporate positioning, C-suite positioning, financial communications, organizational performance and corporate responsibility. Whether the goal is to build awareness and buy-in around a new corporate vision; announce a merger, acquisition or divestiture; guide a new chief executive through the first 100 days of leadership; or design a strategy to reach local constituencies and global and national influencers, Burson-Marsteller will be your partner in developing solutions that sustain and enhance your corporate value and drive business results. Examples of our work: Global Millennial Survey Riding High in the U.S. Capital Market Enhancing the Corporate Image of Hormel Foods Change and Organizational Performance: Click here to learn more about our Change and Organizational Performance practice in EMEA.