Press Releases

Heidi Sinclair Rejoins Burson-Marsteller as Senior Strategist

June 18, 2015

Burson-Marsteller, a leading global public relations and communications firm, today announced Heidi Sinclair has rejoined the firm as Senior Strategist. Sinclair is a 30-year communications and marketing veteran who combines strategic consulting with operational strength and whose expertise spans the technology, philanthropy, entertainment and media, financial services and packaged goods industries.

READ MORE

Genesis Burson-Marsteller Announces Two New Centers of Expertise: GBM Issues & Crisis Group and GBM Client Studio

June 16, 2015

Genesis Burson-Marsteller (GBM), a leading public relations and public affairs consultancy that delivers integrated communications services to some of the best global and Indian companies, today announced it has carved out two Centers of Expertise – GBM Issues & Crisis Group and GBM Client Studio, with dedicated teams comprised of senior counselors, former journalists and digital specialists, for servicing and addressing client needs pertaining to these specialized areas.

READ MORE

Burson-Marsteller and The LAGRANT Foundation Welcome Three Interns to the 2015 Harold Burson Summer Internship Program

May 29, 2015

Burson-Marsteller, a leading global public relations and communications firm, and partner The LAGRANT Foundation (TLF), is pleased to welcome three talented ethnic minority students interested in careers in public relations to the 2015 U.S. Harold Burson Summer Internship Program (HBSI). The U.S. HBSI Program provides junior and senior college students with valuable, real-world agency experience that allows them to join a client team or practice group where they work hand-in-hand with seasoned public relations professionals.

READ MORE

Burson-Marsteller Supports Fourteenth Annual AIDS/Lifecycle Ride to End AIDS

May 28, 2015

Burson-Marsteller, a leading global public relations and communications firm, today announced its pro-bono engagement with AIDS/LifeCycle, a fully supported seven-day, 545-mile bicycle ride from San Francisco to Los Angeles that raises awareness and funds for the treatment of HIV/AIDS. Burson-Marsteller will provide media relations, social media engagement, and content production and distribution services for the ride, which will take place from May 31 to June 6, 2015, and the firm has fielded a team to cycle the route.

READ MORE

Burson-Marsteller Appoints Jorge Ortega Executive Vice President, Managing Director of Agency’s Miami Office

May 4, 2015

Burson-Marsteller, a leading global public relations and communications firm, today announced Jorge Ortega has joined the company as Executive Vice President and Managing Director of the agency’s Miami office, which serves the Florida market and is the headquarters for Burson-Marsteller’s Latin America regional business. He will lead a multidisciplinary team of communications professionals supporting clients in brand communications, public and corporate affairs, reputation management, crisis response and digital strategies. Ortega will provide strategic and creative counsel while helping clients leverage Burson-Marsteller’s suite of global services and diverse talent. This will be Ortega’s second term with Burson-Marsteller, where he began his career.

READ MORE

Twitter Has Become the Channel of Choice for Quick Government Interaction and Six-Second Soundbites

April 28, 2015

Over the past four years, Twitter has become the social media channel of choice for world leaders to reach large audiences with key messages and soundbites, according to Burson-Marsteller’s Twiplomacy study, an annual global survey of world leaders on Twitter. Twiplomacy aims to identify the extent to which world leaders use Twitter and how they connect on the social network.

READ MORE

Burson-Marsteller Launches StudioB

April 23, 2015

Burson-Marsteller, a leading global public relations and communications firm, today announced the U.S. launch of Burson-Marsteller StudioB, a fully integrated, real-time, data-driven center of creativity, content production and distribution.

READ MORE

2015