Harold Burson's Blog

Bette Burson (March 11, 1925 – September 16, 2010)

October 22, 2010

So it started with a fender bender, an ordinary occurrence that can happen to anyone behind the wheel in a crowded parking area. A squish of cold-rolled steel initiating a damage claim that gets settled and then forgotten. But this one was different. One could credibly call it a life changer. For the driver, her […]

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A B-Mer Who Made It Big Elsewhere

June 21, 2010

Scanning the Business section of The New York Times on Sunday (June 20, 2010) I came across the weekly column titled “THE BOSS” which I usually find interesting. I knew this one would be of special significance when I read the headline “Call of the Circus” while simultaneously recognizing the photo of my former colleague, […]

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Corporate Social Responsibility: An Early (1973) Point of View

May 5, 2010

Amongst public relations professionals and even the media that cover public relations there is little institutional memory. Since the death of Scott W. Cutlip, one-time dean of the Schools of Communication at the University of Wisconsin and the University of Georgia, no one I know of, either in academia or elsewhere, has spent much time […]

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Good News Indeed!

January 26, 2010

The Economist, arguably the most respected of all global business periodicals, recently devoted a full page (January 16, 2010 issue) to the public relations business. It titled its article: Public Relations in the Recession: Good News Other Firms’ Suffering has Bolstered the Public-Relations Business The article is perhaps the most positive assessment of public relations […]

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2010