The Burson-Marsteller Blog

Multinational Companies Continue to Invest in Employee and Workplace Initiatives Despite Challenging Economy, Study Finds

December 15, 2011

Companies rated as having among the strongest workplace environments are continuing to make investments in workplace and employee initiatives, according to a survey by Burson-Marsteller and global research training firm Great Place to WorkĀ®. The study surveyed senior executives working at companies that were listed on the inaugural Great Place to Work World’s Best Multinational […]

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Burson-Marsteller Appoints Christine Jones as CEO and Market Leader of Australia

December 13, 2011

Burson-Marsteller is pleased to announce the appointment of Christine Jones as Chief Executive Officer and Market Leader of Burson-Marsteller Australia. Christine will take on the role in March 2012 and will continue to report to Bob Pickard, President and CEO of Burson-Marsteller Asia-Pacific. She will remain on the global and regional healthcare leadership teams. To […]

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Burson-Marsteller Appoints Matt Stafford Hong Kong CEO and Market Leader

December 13, 2011

Burson-Marsteller announced the appointment of Matt Stafford as CEO and Market Leader of the flagship Hong Kong operation. Matt’s 14 years of public relations experience in the corporate, technology and public affairs sectors in Hong Kong, Australia and across Asia will build on the firm’s reputation for working with Asia’s leading companies and organizations, governments […]

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Burson-Marsteller Appoints New Leaders in Geneva and UK Technology Practice

December 13, 2011

Burson-Marsteller is happy to announce that Chris Cartwright, formerly Chair of the UK’s Technology Practice, will become Managing Director of the firm’s Geneva office. He also leads the Technology Practice in EMEA. Ben Maynard will be the new Practice Chair of the firm’s UK Technology team. Chris will lead the Geneva office under Burson-Marsteller Switzerland […]

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Burson-Marsteller Wins Three European Excellence Awards

December 13, 2011

Last week in Amsterdam, Burson-Marsteller took home three awards from the European Excellence Awards. Burson-Marsteller and client Dutch Broadcasting Orchestras won Best Campaign Belgium, Netherlands, Luxembourg and Best Entertainment and Culture Campaign for “Please Don’t Stop the Music.” The celebrated “2 Minute Silence” campaign from Burson-Marsteller and the Royal British Legion was again honored as […]

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Burson-Marsteller Appoints Martin Roll and Hoh Kim to Global Strategy Team

December 8, 2011

Burson-Marsteller today announced the appointment of Martin Roll and Hoh Kim as Senior Advisers in the firm’s Global Strategy Team. They will be the first Asian-based members of the Global Strategy Team. Members of the Global Strategy Team come from roles as senior advisers to presidents and CEOs. As a group and as individuals, they […]

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Managing Corporate Reputation in the Digital Age

December 6, 2011

(This blog post first appeared on the B-M China Blog on December 6, 2011.) Burson-Marsteller Asia-Pacific recently released Managing Corporate Reputation in the Digital Age, a whitepaper outlining the major trends impacting corporate reputations today, and ideas for protecting and harnessing your online and offline reputation. Below is a short summary of the whitepaper. For […]

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Direct Impact Appoints Andrew Cumpsty as Managing Director of London Office

December 5, 2011

Direct Impact, Burson-Marsteller’s subsidiary specializing in grassroots, public affairs, public relations and corporate reputation, announced today the appointment of Andrew Cumpsty as Managing Director of the newly opened London office. The Direct Impact office and its network of field teams in cities across the United Kingdom provide clients with seamless yet locally driven public relations […]

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The LAGRANT Foundation Announces First Harold Burson Fellowship Program Participant

December 2, 2011

This week, The LAGRANT Foundation announced New York University student Danielle Chase as the first participant of the Harold Burson Fellowship Program. The LAGRANT Foundation is a nonprofit dedicated to increasing the number of ethnic minorities in PR, marketing and advertising. The Harold Burson Fellowship Program was created as a result of a generous donation […]

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Burson-Marsteller Chief Global Digital Strategist Dallas Lawrence Named Crisis Manager of the Year at PR News PR People Awards 2011

December 1, 2011

Burson-Marsteller is proud to announce that Chief Global Digital Strategist Dallas Lawrence (@dallaslawrence) was honored as Crisis Manager of the Year at the PR News PR People Awards on Wednesday, November 30, 2011. Every year, PR News, a weekly public relations publication, honors the top communicators in the field at the PR People Awards. Lawrence […]

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