How does Burson-Marsteller deliver unique Integrated Solutions?
Burson-Marsteller's dedication to our clients ensures that we will invest in the best-in-class resources to deliver strategic and actionable insight for our clients.
Our culture is built around the importance of seamless delivery of consistent client service across national boundaries. Ultimately, this requires not only a roster of talent with practical industry experience, but a team that can deliver a seamless product from start to finish. To that end, each pillar of the Burson-Marsteller network supports a consistent vision of dedication to our clients via:
- Advertising and Digital Development from Proof Integrated Communications
- Public Affairs and Lobbying expertise from Prime Policy Group
- Grassroots from Direct Impact
- Market Research from Penn Schoen Berland
Each pillar of the Burson-Marsteller offering (Burson-Marsteller; Proof IC; PSB; and Prime Policy Group) offers unique skills and industry expertise to our clients. To develop a communications plan with maximum impact, however, a strategic plan must depend on seamless integration to catapult its clients forward. To that end, Burson-Marsteller is committed to an integrated approach that simplifies management for our clients and responds to how they like to work—by providing a single point-of-contact if that is their preference, simplified accounting, and the reassurance that all participants work from the same strategic platform.