We are proud to announce that last night at Ciprani New York Burson-Marsteller won one Diamond and three Gold North American SABRE Awards. These wins are in addition to the three Silver SABRE Award wins that had previously been announced. This list included the first ever SABRE handed out for best Latin American program as well as the first Diamond SABRE for Superior Achievement in Reputation Management. The firm also won for best employee program for our Diversity & Inclusion Council initiative.
The full list of B-M SABRE awards is below along with their categories.
Diamond SABRES
SUPERIOR ACHIEVEMENT IN REPUTATION MANAGEMENT
Digital Crisis Management for U.S. Nuclear Industry during Japan Crisis
Nuclear Energy Institute (NEI) with Burson-Marsteller
Gold SABRES
ISSUES MANAGEMENT
FordAhead.com
Ford Motor Company with Proof Integrated Communications and Burson-Marsteller
CANADIAN CAMPAIGN
Harlequin's Office for the Preservation of the Kiss
Harlequin with NATIONAL Public Relations, Sonic Boom Creative Media and Burson-Marsteller
LATIN AMERICAN CAMPAIGN
Animal Day: Signatures to Update Argentine Animal Protection Law
PEDIGREE with Burson-Marsteller
Silver SABRES
SPONSORSHIP
Discover and Burson-Marsteller: Delivering the Ultimate NHL Fan Experience
Discover Financial Services with Burson-Marsteller
ANNUAL REPORT (DIGITAL)
Hormel Foods 2010 Corporate Responsibility Report
Hormel Foods with Burson-Marsteller and Proof Integrated Communications
EMPLOYEE PROGRAM
The Burson-Marsteller U.S. Diversity and Inclusion Council
Burson-Marsteller