Featured Presentations

Burson-Marsteller released Inside the Mind of the CIO, a survey of 300 CIOs conducted by Penn Schoen Berland which looks at how European CIOs make their IT purchasing decisions, and how they feel about their roles.

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Ten Key Energy System Dynamics - And The Implications for Global Energy Company Communications: Part 3, Technology and Innovation Imperative

In this thought leadership series, Burson-Marsteller’s Global Energy Practice explores 10 important dynamics of the global energy system, as it is currently evolving, and the implications for communications and positioning for global energy companies. In the third of 10 installments, the Global Energy Practice discusses technology and innovation imperative.

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Burson-Marsteller Global Social Media Check-Up 2012

The Burson-Marsteller Global Social Media Check-Up 2012 examined the Fortune Global 100’s use of popular social networking platforms including: Twitter, Facebook, YouTube and, for the first time, Google Plus and Pinterest. This year, Visible Technologies, the leader in social media monitoring, analytics, and services for enterprises globally, provided data on online discussions of Fortune Global 100 companies.

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